Streamline Terms for Clarity
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Service Provider/Agency/We/Us: Your legal company name.
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Client/Customer/You: The individual or entity contracting your services.
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Services: A general reference to the marketing services you provide (e.g., SEO, PPC, Social Media Management, Content Creation, etc.), which are detailed in the Statement of Work (SOW) or Proposal.
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Effective Date: The date the agreement begins.
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Client Materials: All data, information, content, graphics, and access credentials provided by the Client to the Agency.
